Campaign for Real Beauty

[ChristopherPaul]

My wife showed me the below link today. It is a short film done by Dove soap showing the evolution of a normal person into an abnormal model.

It makes me wonder why they even start with a real person in the first place.

Campaign for Real Beauty

 

[VirginiaHuguenot]

This campaign started in January 2005. I remember seeing the ads plastered all over Washington, DC. Regrettably, they showed "normal" women in their underwear. <sigh>

 

[ChristopherPaul]

This campaign started in January 2005. I remember seeing the ads plastered all over Washington, DC. Regrettably, they showed "normal" women in their underwear. <sigh>

I think I remember that now that you mention it. I recall those billboards throughout Manhattan.

In this case, I just thought the short video clip was interesting.

 

[Theoretical]

Interesting in a sad way.

 

[Davidius]

Interesting in a sad way.

Yeah, what they're campaigning against is sad. But don't you think the idea behind the campaign itself, that "supermodel" doesn't equal "attractive," is good?

Now, if only we could get them to also promote the idea that "being in your underwear" doesn't equal "attractive."

 

[QueenEsther]

Yeah, what they're campaigning against is sad. But don't you think the idea behind the campaign itself, that "supermodel" doesn't equal "attractive," is good?

Now, if only we could get them to also promote the idea that "being in your underwear" doesn't equal "attractive."

I think you should qualify that and say "only being in your underwear"...

 

[LadyFlynt]

Though less than happy about their method...I was thrilled with the concept they were aiming for. I get sick of the unrealistic marketing, everything being turned into something sexual, and marketing outside of ads aiming just certain "girls". I'm happy when I see non-sexual marketing to Real women.

 

[ChristopherPaul]

The spoof:

Campaign against real life

 

[Davidius]

I think you should qualify that and say "only being in your underwear"...

Sorry I figured that my comment would have already been qualified by reading it in the context of the discussion that had already taken place. Andrew and Chris had mentioned seeing billboards for this campaign with women wearing only underwear.

 

[QueenEsther]

I get ya, I was smiling when I said that, sometimes I forget to smile, sorry it's my sense of humor... dry.

 

[Davidius]

I get ya, I was smiling when I said that, sometimes I forget to smile, sorry it's my sense of humor... dry.

*lowers shield*...Just kidding. I figured that's how you meant it. Sorry if my reply was unnecessarily defensive!

 

[Theoretical]

Dry humor for the win! The only thing better is well-placed sarcasm.

 

[calgal]

Though less than happy about their method...I was thrilled with the concept they were aiming for. I get sick of the unrealistic marketing, everything being turned into something sexual, and marketing outside of ads aiming just certain "girls". I'm happy when I see non-sexual marketing to Real women.

 

[Pergamum]

Pretty interesting.

I watched the news, too, and it seems that some sort of ban on too-skinny models is underway ....

(but there is only so much info of this sort that you can get from Al-Jezeera)....

....could this be the return to beauty sanity?

 

[thegracefullady]

Though less than happy about their method...I was thrilled with the concept they were aiming for. I get sick of the unrealistic marketing, everything being turned into something sexual, and marketing outside of ads aiming just certain "girls". I'm happy when I see non-sexual marketing to Real women.

 

[Staphlobob]

The spoof:

Campaign against real life

Makes one question the issue of "self esteem" that preoccupies the minds of so many.